Pedal Power Plus: Startups Aim to Give a Boost to Bicycling

by Bruno Coelho November 07, 2014

Fortified Bicycle recently conducted a survey on barriers to more widespread biking and found that weather and safety topped the list. The company, which has raised $800,000 from investors, will unveil a bike this week that doesn’t have an electric motor, but is nonetheless an “invincible urban bike” designed to make it “safer and easier for people to bike in the city,” Menn says.

 




Bruno Coelho
Bruno Coelho

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