Want To Fund Your Kickstarter? You're Not Steve Jobs--Ask People What They Want

October 15, 2013

We've taken the call from panic-stricken entrepreneurs more times than we can count. "I have two weeks left in my Kickstarter campaign, and we're not even 20% of the way there. How can I get on TechCrunch?" We bite our lips to keep from saying the truth, "Press isn't your problem. Your problem is that people aren't buying your product."...




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